Value proposition

MediaAlpha uses technology and data science to help businesses optimize their customer acquisition efforts.

MediaAlpha uses technology and data science to help businesses optimize their customer acquisition efforts.

Our customer acquisition solutions are designed to reach consumers shopping within high-consideration categories such as property & casualty insurance, health and life insurance, personal finance, travel, education and more. Whether you’re looking to generate demand or get the most from the shoppers that come to you, we can help you maximize the value of every consumer interaction.

Comparison Search, Yield Optimization, Demand Management, Real-Time Bidding (RTB), Lead Generation, Call Tracking, Media Automation, Native Search, Native Advertising, Meta Search, Insure Tech, Data Science, Artificial Intelligence, and Predictive Analytics