Value proposition

Reducing Litter with AI

Ellipsis Earth can remotely identify, map and track litter/environmental waste by harnessing the power of machine learning and imagery. Our tools include:

Detect: Pinpoint over 50+ litter types with advanced classification
Grade: Get a clear, objective overview of cleanliness levels from Grade A (No litter or refuse) to Grade D (Heavily affected by litter) aligned to DEFRA principles
Predict: Forecast trends to stay ahead of future litter issues.

As a multi-award-winning platform, Ellipsis Earth partners with over 250+ local and national governments, brands, academia and non-profits to provide data and reporting. Our data has reduced litter and litter leakage in cities, towns, rivers, coastlines and transport networks - globally!

Ellipsis Earth is an alumni of Hatch Co-Lab European Sustainable Accelerator, Sustainable Oceans Alliance Accelerator Programme and Google for Startups Accelerator on the Sustainable Development Goals (SDGs). In 2023, Ellipsis Earth won Dreampitch competition hosted by Salesforce and World Economic Forum's UpLink.

environmental consultancy, machine learning, artificial intelligence, plastic pollution, monitoring, data analysis, advocacy, legislation, public engagement, education, science communication, media, and multimedia