Value proposition

An award-winning game studio creating play-based digital learning experiences. Play to Learn.

We are excited to announce the next evolution in the Arcade journey, as ARCADE XR rebrands as 1UP Studios.

1UP harnesses all the best of ARCADE XR - technical invention, purposeful creativity and serious playfulness - and focuses on delivering work that moves the world forwards.

‘Play to Learn’ is the philosophy behind many of ARCADE XR’s highest-profile projects, including The Keeper of Paintings, Time Odyssey, Glastonbury Stories, and Zog: A Forest Adventure; 1UP Studios begins its life with the ‘Play to Learn’ mantra now even more firmly positioned at the heart of all our work.

We may be leaving a name behind, but we are taking with us everything that made it great, and adding so much more. We are grabbing this extra life with both hands, and we hope you join us as we journey deeper into learning.

Contact the team to see how 1UP Learning Technologies can help your audiences learn through the power of play today.

Augmented Reality, Immersive Technology, Architecture, Digital, Design, Commercial Strategy, Virtual Reality, Virtual Events, Virtual Experience, Mobile AR, Web AR, XR, Spatial Computing, XR, Digital Experience, Computer Games, Video Games, and Serious Games