Value proposition

Over a decade ago, we began our journey to transform financial services in Pakistan. Today, we lead the country’s fintech revolution through pioneering innovation and best-in-class digital financial offerings.

As the country’s first digital bank, we have advanced Pakistan’s digital finance landscape. Backed by our shareholders, Telenor Group-the leading telecom operator in Asia and the Nordics- and Ant Group-the force behind Alipay, the world’s leading open internet platform, we deliver secure, convenient financial solutions to millions of Pakistanis.

Having introduced branchless banking to Pakistan, we have expanded our offerings significantly, including digital payments, lending, investment, and platform services. Our seamless digital financial services enable customers to bank seamlessly anytime, anywhere. Having embraced an open platform strategy and a plug-and-play API architecture, integrating third-party services, our cohesive “Digital-first” transition has positioned us as Pakistan’s premier digital retail bank.

We are empowering millions of Pakistanis to achieve financial independence, through innovative digital banking solutions