Value proposition

Paragone, a Perion Company (NASDAQ: PERI): is a cross-channel performance marketing platform specializing in paid social

Paragone, a Perion company, is a cross-channel performance marketing platform focusing on the ever-growing space of paid social media. We help Agencies and Advertisers efficiently maximize reach and optimize revenue through actionable analytics and campaign automation tools that allow users to:
- Connect and consolidate all social advertising networks and attribution tools for a unified real-time view
- Analyze high traffic, multi‐network campaigns without ever touching a spreadsheet
- Monitor campaign performance and identify bottlenecks swiftly
- Test meaningful networks, audiences, creatives, and messages that make a difference
- Unleash the power of your CDP, Marketing Automation, and CRM data via social advertising
- Put your entire budget to work, informingly
optimize e-commerce revenue based on integrated attribution models
- Keep teams on plan with collaborative performance reporting


Social Advertising, online advertising, Digital Marketing, MarTech, AdTech, Campaign Management, Mobile Advertising, Paid Social Media, and Cross-channel