The Overlap Factory
Created in 2013
Up & running (A)
Existing signals show a regular activitySocial networks
931 1,869Activities
Technologies
Entity types
Location
5 Parv. Alan Turing, 75013 Paris, France
Paris
France
Employees
Scale: 11-50
Estimated: 11
SIREN
797519832Engaged catalyst
17
0 0Added in Motherbase
2 years, 2 months ago
Value proposition
Explore the Extraordinary with cinematic-quality experiences for the Luxury & Retail industries
The Overlap Factory (formerly known as SkyBoy) as been a leading XR agency since 2013, inventors of the patented technology Overlap Reality.
We enable Maisons, brands and retailers to produce highly engaging, seamless smartphone experiences, with no app to download. For nearly 10 years, we have been helping our clients construct the necessary reciepes for powerful extended reality; the 360° elements allowing them to captivate attention, immerse users, and engage them. Ideal for brands looking to build a bridge between Virtual/Metaverse and physical realities.
Our customers include Dior, Bulgari, Fendi, Zenith, Hennessy (LVMH); Chanel; Cartier (Richemont); Tudor (Rolex); Lancôme (L'Oréal); Paco Rabanne (PUIG); Darphin, Jacquemus, Louboutin, Pandora, Sandro, Maje (SMCP); American Vintage, Galerie Lafayette, Orange, Samsung, Electrolux, Total Energies, Opéra Garnier, Centre des Monuments Nationaux, The Eiffel Tower, and more.
With the Overlap Reality technology and the Marketing Platform, brands can:
* Capture customers attention, augmenting their physical relation to your place or product
* Immerse your customers in your brand's universe, conveying memorable messages around your values and savoir-faire
* Generate viral messages, shared natively on the user's smartphone
* Create more engaging promotional messages, gamification, for new campaigns, collections, events
* Generate Drive-to-Store experiences which you can measure, collecting data for analyzing and retargeting your visitors
* Sell physical products and NFTs from within the experience
The Overlap Factory has been featured on Vogue Business, Les Échos, Le Journal du Luxe, CBNews, Viuz, Maddyness, BFM TV, and more.
Come and visit our website to see our case studies 👉
Vidéo 360°, Virtual Reality, Augmented reality, marketing, business intelligence, e-commerce, virtual shop, immersive experiences, OverlapReality, Augmented tourism, XR, and eCommerceOriginal language
Explore The Extraordinary!
LVMH, Christian Louboutin, Lancôme, Hennessy, Galeries Lafayette, Publicis are among Skyboy customers as well as many other Luxury brands.
Please visit our website to see our case studies 👉
Accueil - The Overlap Factory
EXPLORE THE EXTRAORDINARY ! Créez des expériences virtuelles de qualité cinématographique et activez-les online ou en boutique. Engagez vos clients, générez de l’émotion et profitez d’un réel retour sur investissement.
https://overlap-factory.com/
| Catalyst | Type | Tweets | Articles | |
|---|---|---|---|---|
 Paris&Co Startup accelerator & VC, Civic and Social Organizations | Paris&Co Startup accelerator & VC, Civic and Social Organizations | Other 21 Oct 2023 | | |
 STATION F Startup accelerator & VC, Software Development | STATION F Startup accelerator & VC, Software Development | Other 13 Jun 2023 | | |
 Publicis Groupe Advertising, Advertising Services | Publicis Groupe Advertising, Advertising Services | Other 13 Dec 2023 | | |
 Viva Technology Trade show, IT Services and IT Consulting | Viva Technology Trade show, IT Services and IT Consulting | Other 28 May 2024 | | |
 Orange Telecoms, Law Practice, Telecommunications | Orange Telecoms, Law Practice, Telecommunications | Other 15 Jun 2022 27 Sep 2023 | | |
 Smart Retail Tech Expo Events Services | Smart Retail Tech Expo Events Services | Other 28 Feb 2023 | | |
 LVMH Luxury, Retail Luxury Goods and Jewelry | LVMH Luxury, Retail Luxury Goods and Jewelry | Other 13 Dec 2023 | | |